Behind the Scenes of Simmons’ Sporting Goods
Featuring Lindsey and Hunter Simmons’ and Caleb Wallace
Have you ever wondered what it’s like to own and operate a hunting retail store? Banded Brands decided that they would host a fun Q&A interview with a few of Simmons’ store managers during their Just Go Tour. Check out The Banded Podcast-Simmons’ Sporting Goods- with Lindsey and Hunter Simmons and Caleb Wallace for raw, behind the scenes conversations about how it all started.
Simmons’ Sporting Goods started in 1983 in the rural town of Bastrop, Louisiana by Jeff and Robin Simmons. The business has vastly grown from nearly 1,000 square feet, to what now offers over 70,000 square feet of fully stocked inventory! Keeping a family owned business up and running for over 30 years has had its challenges over time. Lindsey and Hunter Simmons, the children of Jeff and Robin, are the new faces of Simmons’ Sporting Goods. Obviously, times have changed drastically since the early eighties and with that, new challenges for hunting retail businesses are popping up everywhere.
In the interview with Banded, the Simmons’ team is asked “What sets your store apart from the larger competitors?” The answer is quite simple. “We believe in the old school version of customer service. If you walk into our store and an employee hasn’t simply asked can we help you, then we’re failing to do our most important job. That job is making sure that the customer is taken care of,” declared Hunter Simmons. “Our family and staff here at Simmons are very knowledgeable with our products. We go above knowing the basic key features of our products but understand how they work.” says Lindsey Simmons.